Share the Road
Report on campaigns already in existence both NZ & international
Bicycle Safety Campaign Review
What do successful bicycle safety campaigns have in common, and what tactics should be used in the future to achieve success? To help answer this, Bikes Belong (USA) conducted a review of campaigns, primarily used in the U.S.
In the U.S., most bicycle safety campaigns focus on informing road users rather than on convincing behavior change. It's easier and cheaper to provide information (laws,...