Funding and support of cycle advocacy by the bicycle industry

Funding and support of cycle advocacy by the bicycle industry

Forums: 

John Burke,- the Al Gore of the Bicycle world.

Watch this 35MB video on YouTube. 

Speaking at the Taipei Cycle trade show (March 2007) Trek president John Burke gave an inspiring talk about why the bicycle industry should divert cash from marketing and R&D to help advocates and politicians create a 'bicycle friendly world'.

http://www.youtube.com/watch?v=OfRiFylmiS0

Alan Preston in Christchurch

http://urbanbicycles.googlepages.com

Hi Alan,

That talk by John Burke is famous.

Here in NZ any substantial funding from the bicycle industry for advocacy goes to BikeNZ through the Cycling Development Fund.

Gemini broke ranks in the CDF about three years ago and began funding CAN instead. However, they stopped providing regular contributions at the end of last year.

As far as I know, our only source of industry funding now comes from ChainLinks advertising and memberships from individual retailers. This is, of course, very welcome.

Cheers,

Robert

Robert Ibell
robert@can.org.nz
04-972 2552