Bike Wise Month - February 2010

Kia ora Bike Wise friends

February is Bike Wise Month, a NZ Transport Agency initiative that encourages Kiwis of all ages to give cycling a go at one of hundreds of events taking place across the country throughout February.  I thought you might be interested in including some of these events on your site.

The key events are:

•    Go By Bike Day: On Wednesday 17 February New Zealanders are being encouraged to bike to work or school instead of going in the car. Breakfast events, including free food and entertainment, are being held in more than 50 locations. For your nearest Go By Bike Day see www.bikewise.co.nz/Site/events.

•    Mayoral Challenge: Held on Saturdays and Sundays throughout the month: New Zealand towns and cities will compete for the honour of the most ‘Cycle Mad City’ by getting as many people as possible to follow their Mayor on a gentle bike ride.  The title of Cycle Mad City will go to the town or city with the highest percentage of their population joining in on their Mayoral Challenge.  In 2009 Mayoral Challenges were held in 48 centres involving more than 14,000 participants.

•    Bike Wise Challenge: This is a fun, free, online competition which encourages organisations to get their staff on their bikes for Bike Wise Month.  Organisations of a similar size compete against each other in each region to see who can get the highest percentage of members/staff in the saddle.  Held throughout February 2010, the Challenge is open to any New Zealand company or organisation.  The aim of the Challenge is to encourage as many people as possible to try out cycling as a fun and healthy way to get around. See www.bikewisechallenge.co.nz

For further information on events around the country see
http://www.bikewise.co.nz/regions.html

The Bike Wise Team